ramblings

CREATIVITY, WHY HAVE YOU FAILED ME?

Back in uni, I had a very – and I can’t stress this enough- very limited experience with Corel Draw. For those of you who have no clue what I’m talking about, it’s the vectorial equivalent of Photoshop.

Past me didn’t think much about recounting the story of how I made a 2D butterfly to a bunch of my friends. I blame the tequila.

Long story short, one of said friends wasn’t buzzed enough to forget the conversation and asked me to help him design a logo. Me. The writer. Cause, like, that’s the way creativity works, doesn’t it?

Now, I’m usually one for free stuff, cause, you know, ‘I poor’ and all that. But a logo is an extremely important part of a brand’s image. That’s another little tidbit I learned in college. But I nodded, smiled, swallowed my doubts about my designing prowess and got to work.

More hours spent in front of the computer, yey.

That was three weeks ago, and while the product is done and looks nice enough, I wished I could’ve come up with the idea on the spot. It took too much for a simple black and white expensive-looking doodle.

He asked for something “insanely simple”. Well, honey, that takes a lot of effort.

Advertisement